According to the company’s Malaysia managing director, Yasmin Mahmood, industry stakeholders that have signed on as network partners to support the Microsoft BizSpark programme include government agency, Multimedia Development Corporation (MDeC), Association of the Computer and Multimedia Industry Malaysia (PIKOM) and eight other organisations.
“The broad mandate of Microsoft BizSpark is to encourage innovation, creativity and nurture entrepreneurialism among today’s most promising startups by providing access to software, tools and resources at a stage where they need it most but can least afford it, ensuring their passage to becoming tomorrow’s most successful businesses,” said Mahmood.
Three pillars to help startups
Mahmood said the BizSpark programme comprises three key pillars. “These are Get Software, to obtain fast access to Microsoft’s development tools; Get Support, to receive professional support from Microsoft and the BizSpark Network partners locally and around the world; and Get Visibility, which is a website, the BizSparkDB, dedicated to highlighting promising companies from around the world every day.”
“The BizSpark programme is proof that Microsoft has always viewed the development of the local software economy as of great importance to the industry and to Malaysia, hence the company commitment and investment in the industry’s future over the next three years,” said Mahmood.
“We’re helping local startups realise their potential and experience the opportunities made possible through technology,” Mahmood said. “Through this programme, start-ups and technopreneurs will have access to RM625,000 (US$177,000) worth of world-class tools, technologies and market resources to help bring new ideas, new companies and new software innovation to life.
Target 500 companies over three years
“BizSpark is also a results-oriented initiative,” said Mahmood. “Already we have 10 startups signed on to form the pioneer batch and we plan to have 500 companies equipped over the next three years. And from our estimates, based on the success of our other programmes, these companies will create some 5,000 new jobs in Malaysia, and will generate an additional RM1 billion (US$284,000 million) for the local software economy.”
MDeC vice president, Saifol Shamlan, said: “BizSpark is one of the first initiatives that has managed to pull together such a widespread industry alliance, involving the strategic and relevant agencies which are vested in software-fuelled innovation and entrepreneurship thereby providing a powerful global partner ecosystem to support start-up success. MDeC’s involvement as a network partner will help us focus on accelerating the growth and capacity building of local start-ups."
Chairman of PIKOM David Wong added: “As an association that continually seeks to improve the business climate and promote industry growth, we believe our members will reap the benefits of this BizSpark initiative—a global community of peers, entrepreneurial resources and experts who understand and can help address the unique technical and business development challenges that startups face. In short, startups will have every resource available to them from idea conception right up to marketing and selling their products.”