Source:
BernamaDigistar Corporation Bhd aims to garner RM20 million in revenue from its
Hospital Internet Protocol Television Systems (Hospital IPTV), over the
next two to three years, as demand for this network system is
increasing.
The Hospital IPTV system contributes about RM5 million to the group's
annual revenue.
Managing Director Datuk Lee Wah Chong said the company believes more
hospitals would adopt the system given its high viewing rate of around
60-80 per cent by patients, compared to that of hotel guests' at less
than five per cent.
"We have already received letters of intent to offer this service at
six more hospitals, including government hospitals, and are confident of
many more following suit," he told reporters after the signing ceremony
between Digistar Rauland MSC Sdn Bhd and Tropicana Medical Centre (M)
Sdn Bhd, here on Thursday.
Digistar Rauland has been approved and licensed to operate the Hospital
IPTV by the Malaysian Communications and Multimedia Commission.
The company will provide IPTV solutions to the Tropicana Medical
Centre, bringing the number of private hospitals using its system, to
10.
Other hospitals utilising it include the National Heart Institute, KPJ
Johor Specialist Hospital, Seremban Specialist Hospital, Assunta
Hospital and Darul Ehsan Medical Centre.
"We provide 20 channels of programmes in the Hospital IPTV system and
health content is a key aspect. Our outstanding features include meal
ordering, relaxation channels, video on demand, e-greetings and
e-commerce," Lee explained.
He also said that the company's innovative IPTV system would boost the
health tourism industry in Malaysia.
During the first half of 2009, the country received 165,095 medical
tourists who contributed to revenue of RM142.3 million.
Minister of Science, Technology and Innovation Datuk Seri Dr Maximus
Johnity Ongkili, who officiated the signing ceremony, said the
healthcare industry has become increasingly competitive as more
hospitals strived to become the health facility of choice.
He also highlighted that hospitals around the country are beginning to
transform themselves into a cosier setting, that had more in common with
an upscale hotel ambience.
"There is a need for services like healthcare TV channels to provide
patient education in hospitals, given the shortage of medical personnel
to counsel them on treatment options, recovery and other healthcare
issues during their stay," he said.